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From: "Johnson, Pam" <JohnsonP@aascu.nche.edu>

This is an excellent web marketing newsletter!

LARRY CHASE'S WEB DIGEST FOR MARKETERS
http://wdfm.com

Larry Chase publishes an online email newsletter.  The following are some links published in a recent issue.  Subscription information is available at the end of this section.
mailto:Chase@wdfm.com
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DIRECT MARKETING
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American List Counsel
http://www.amlist.com
The secrets to direct mail success are revealed at this simple but informative site.

Target Marketing
http://www.targetonline.com

Target Marketing is a printed magazine about direct marketing, available for free to qualified subscribers.

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PUBLISHING
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Money Blows
http://www.moneyblows.com
If you have ever wandered the business book aisles in a daze, convinced  that you either need to read every book available, or none of them, this site is for you. Money Blows references and reviews thousands of business books in a clean, concise and obviously insightful manner.

Sales Marketing Network
http://www.info-now.com
SMN provides an enormous array of sales and marketing information, for free, to registered subscribers. The site covers issues, trends and research on topics ranging from event marketing to employee motivation, with a heavy emphasis on the growing world of incentives and promotional marketing.
 

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SALES
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SalesLinks
http://www.saleslinks.com
This site was clearly designed by a salesperson, and I'll admit I'm sold. Its purpose is two-fold: To help salespeople become more productive and financially successful by teaching them how to use the tools and resources of the Internet in an effective way; and to establish a community of like-minded individuals who must "sell" for a living (including marketers, entrepreneurs, and small business owners).

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MEDIA
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TALKERS Magazine
http://www.talkers.com
"The Pulse of Talk Radio" is monitored in this subscription-based magazine, including articles about hosts, stations, networks and industry leaders.

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MARKETING
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Grow Your Profits
http://www.growyourprofits.com
Bruce Judson, one of the key founding fathers of the Time Warner Pathfinder website and online marketer extraordinaire, has developed this brand new email newsletter designed to help business people save money, grow their businesses, and save time.

Internet name registration service
http://www.register.com
a free domain name registration service that searches for your domain name of choice, and (if available) registers it for free with Internic for you in about 30 seconds.

Executive Summary
http://www.x-summary.com
I think I have spotted a trend. Not to be outdone, "Net Results" co-author Rick E. Bruner has recently launched Executive Summary, a free weekly newsletter focusing on Internet marketing trends, profiles, news and advice.

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BRANDING
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Chicken Soup for the Soul
http://www.chickensoup.com
Now this is a great book story. Two friends decided to put their inspirational stories to paper, and the resulting collection was turned down by not one, not two, but 33 publishers. Number 34 said yes, and a dynasty of hope (and Chicken Soup products) was born.

The Negotiation Institute
http://www.negotiation.com
Gerard I. Nierenberg's life work is an example of what his methods can do for you. As a successful lawyer, his yearly fees exceeded one million dollars. In 1968, he wrote the first book in the previously  undeveloped and little-known field of negotiation, "The Art of Negotiating." The website provides articles, recaps of tutorials and a great example of how to brand your expertise into a global business.

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MEETING PLANNING
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Housing Online
http://www.houseol.com
No, this is not another real estate site. Housing Online is actually a very savvy use of the Web for the convention and trade show industry, as it provides a one-stop solution for convention housing, advanced registration, travel and car rental.

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PROMOTION
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National Press Club
http://npc.press.org
The Internet has enabled the National Press Club to extend its formidable reach from the streets of Washington, DC to the world. The National Press Club's online Directory of News Sources is quite impressive, and as a researcher you can search the Club's directory by category (from #1/Abortion to #285/Workplace Trends and Issues), by organization or contact name, or by keyword.

Yearbook News
http://www.yearbooknews.com
YearbookNews is an interactive, searchable guide to thousands of the country's leading experts and sources. Need a quote, a source or a speaker?  Experts arranged by state, topic or keyword or organization are just a click away.

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LEGAL
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CopyLaw
http://www.copylaw.com
Those of us who write for the Web spend many a night fretting over the thought of our precious words and just where they might end up... sans our permission. If copyright issues, trademark law, libel and privacy concerns as they relate to the ever-evolving worlds of publishing, television, multimedia, arts and entertainment are of interest to you, then bookmark this site.

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ASSOCIATIONS
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American Society of Association Executives
http://www.asaenet.org
ASAE is an association of associations, and those who manage them. Associations have a lot to teach us, as they have perfected the art of meeting the needs of a targeted community. You may want to meet their needs as well, and this site provides many ways to contact the more than 138,000 associations that exist in the United States alone.

Sales & Marketing Executives International
http://www.smei.org
Sales & Marketing Executives (SME) is the primary forum in which the world's top sales and marketing managers meet, learn, and exchange leading-edge strategies.

Worldwide Communications Network
http://www.wcnonline.com
If you want to attend a conference, but don't want to spend the air fare, hotel expense, time away, etc., why not attend the conference "virtually?" Actually, that's the only way you can, since it only exists on the Net! Worldwide Communications Network assembled a distinguished group of scientists, doctors, authors, entrepreneurs, and analysts for a biotech conference event. You get to attend for "free," with no hassle whatsoever. The first event is happening now at http://www.biotechconference.com.
 

Get your own free subscription, to WDFM  by visiting http://wdfm.com and filling out the subscription form. It takes less than a minute.